Internal Communications and Branding

A few years ago, one would have wondered, “What internal branding?” But today, you see it everywhere. Hastily-designed posters on glass walls. Small hand-bills passed around in the cafeteria. E-mails with pep-talk of varying levels of persuasion. Talks by visiting bosses on how great and employee-friendly the company is. Yes, everyone’s doing internal branding, whether… Continue reading